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PUBLICATIONS & INSIGHTS

Gain a clear and detailed view on strategic aspects of the watch & jewellery industry

The Mercury Project provides watch & jewellery studies on markets (Switzerland…), sectors of activity ( Auctions,  Kickstarter crowdfunding, ..) or themes related to economic developments (Digitalisation…).

reports and studies are published in the form of insights, made available to professionals in the industry.

  • The Sell-Out Index monitors the aggregated sales performances of specialized watch & jewellery stores in key markets ( USA, China, Hong Kong, Japan, Singapore, Macau, United Kingdom, Germany, France, Duty Free & Travel Retail). This monthly report is available by subscription.
  • Kickvalue Tracks & Facts is a free half-year report  measuring the valuation and the health of watch projects on the Kickstarter crowdfunding platform.
  • Hammertrack is a free half-year report monitoring the results of the watch auctions achieved by the major auctions houses : Antiquorum, Bonhams, Christie’s, Phillips Poly Auction and Sotheby’s.
  • Swiss Watch retail Market  reports are supported by the VSGU/ASHB Swiss watch retail federation and have been released in daily newspapers and professional magazines.